Rob Lawson | Need Digital Marketing Expertise?

What We Do

Teach You to Use Language
Your Customers Relate To Online

Cut through the jargon, create and implement a digital marketing plan, mentor you and your staff to obtain optimal results from your online campaigns

Digital Research

WHERE IS YOUR BUSINESS NOW?
WHERE DO YOU WANT IT TO BE?

We guide your digital marketing team toward success by analyzing your current campaigns, compare them to your competition, and disrupt the status quo to move toward better results. We'll help you find your target audience, create the buyer persona, and find out where to reach them

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Digital Strategy

PLAN FOR SUCCESS BY ALIGNING YOUR DIGITAL STRATEGY
WITH YOUR BUSINESS OBJECTIVES.

Set realistic budgets for your organisation and your ambitions. Find the technology that will work best for you and guide you on the path. Develop a plan and train your team on how to succeed at over-delivering to your customers.

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Implementation

PLAN FOR SUCCESS BY ALIGNING YOUR DIGITAL STRATEGY
WITH YOUR BUSINESS OBJECTIVES.

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Our Approach

IS ABOUT HOW YOU APPROACH YOUR CUSTOMERS!

Discover your customer needs & their buyer journey. Then find out how to engage them in an authentic way, and build a relationship that suits everyone – them, and you.

Personas

FIND YOUR PERFECT TARGET AUDIENCE

Demographic – iGen, Millennial, Gen X, Boomer?
Gender – Men, Women, Both?
Age Range
Income Level
Location – Local, Superlocal, National, Worldwide?
Job Title – Manager, Executive, C-Level?

Discovery

IDENTIFY HOW THAT AUDIENCE FINDS YOU:

Search - SEO, SEM
Social
Email
Conference / Event
Blog
Word of Mouth

Conversion

DECIDE HOW YOU INTERACT WITH AND ENGAGE THAT AUDIENCE:

eCommerce
Phone Call
Form Completion
Live Chat
Webinar

EVERY BUSINESS CAN SUCCEED WITH DIGITAL MARKETING

Every facet of your online presence must work together to create a cohesive and successful digital marketing strategy aimed to get results. Our guidance will move you in the right direction.

RESULTS DRIVEN

HIGHER LEVELS OF ENGAGEMENT

We are able to double engagement levels within 12 months, and can deliver even more if the starting client base is small. Most clients see an impact within the first 2 months of engaging our service

MARKETING IS A JOURNEY NOT A DESTINATION

SUSTAINED AND PREDICTABLE OUTCOMES

Our initial guidance (research, strategize, implement) are generally 3-6 months. From there we offer ongoing support as your team needs it.

POWERFUL TEAM

YOUR GUIDE TO DIGITAL MARKETING SUCCESS

Rob Lawson is the analyst and digital strategist. He brings with him a team of professional contractors to assist based on your specific needs.These may include Researchers, Software / App Developers, Content Creators - Copywriters, Videographers, Photographers, SEO specialists, Social Media specialists, Graphic Designers - UI / UX.

Our Packages

SPECIALIST ATTENTION REQUIRED

Your opportunity cost far outweighs our fees. And we can prove it!
Consider our Indicative Fee Structure:

Little to No Business

15% of our clients

Initial Engagement
$1500
upfront *

Extended Engagement from $500/month **

Under $2M Turnover

80% of our clients

Initial Engagement
$3000
upfront *

Extended Engagement from $750/month **

Over $2M Turnover

5% of our clients

Initial Engagement
$6000
upfront *

Extended Engagement from $1200/month **

Enquire Now

*GST not included.
**GST not included. Ongoing, with ability to opt out at anytime.

Latest Blog Posts

What Business Leaders need to know about Artificial Intelligence?

With a Huge Focus on AI and Massive amounts of investment; what should you and your company be doing to understand and embrace AI?

What Do Your Customers Want from Digital?

The Business in Your Category with a Single View of the Customer, has the best Chance of Success! Providing the Best Customer Experience will keep you in the game. Everyone is under siege - Innovation, Artificial Intelligence, Outsourcing, Technology - the list goes on. However, not everyone is ready for the pace of this change, so what do your customers want?